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SupportMan: 4 Effective customer service workflows explained
A breakdown of four foundational customer support workflows designed to boost speed, consistency, and scalability. Whether your ticket...

Anne-Marie Traas
May 261 min read
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Swifteq: Why the customer is not always right
The customer is always right.
It’s a phrase every business person knows — and one that makes customer service staff cringe. To be honest, the customer is not right quite often, and pretending otherwise is exhausting.

Anne-Marie Traas
Jan 211 min read
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Help Scout: Ticket tagging made easy: tips and best practices
If you’re not tagging tickets yet and you’re not sure how to start, you’ve come to the right place. This guide will explain what ticket tagging is, why it's important, and how you can implement a ticket tagging system to streamline your support operations.

Anne-Marie Traas
Aug 19, 20241 min read
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Swifteq: The difference between internal and external documentation
Let’s explore how internal and external knowledge bases can be tailored to serve your company's distinct purposes, ensuring your customers and employees have the information they need right at their fingertips.

Anne-Marie Traas
Aug 14, 20241 min read
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Swifteq: How to create a knowledge base style guide and why you need one
Keeping a consistent voice and tone across different mediums builds your brand and creates trust with customers. It can even contribute to an increase in revenue.

Anne-Marie Traas
Jul 15, 20241 min read
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Peak Support: 5 ways to use your support team to drive revenue
Assuming your product does what customers need it to do, providing great customer support creates a one-two combination that leads to customer loyalty. Customers who see success with your product and receive great support are naturally more likely to repeat purchases and spread positive word-of-mouth to their friends.
But that’s just the tip of the iceberg.
Collaborator
Jun 30, 20241 min read
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Peak Support: The ROI of customer support
If you’re a customer service leader, chances are you’ve dealt with CFO's or other executives questioning the value of your team. Customer support teams are often seen as cost centers — a necessary function, but not something worth investing in beyond the bare minimum. Clinging to this perspective will inevitably harm your company in the long term.
Collaborator
Jun 23, 20241 min read
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SupportMan: Customer support vs customer success: what's the difference?
Both customer support and customer success teams are designed to improve customer satisfaction and increase customer retention, thus increasing revenue for your company. But customer support is usually reactive with a shorter-term focus, while customer success is usually proactive with a longer-term focus.

Anne-Marie Traas
Mar 4, 20241 min read
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Tettra: How to create a content plan for your support team
A practical breakdown of how to prioritize topics, organize content, and build a support content roadmap so your team avoids...

Anne-Marie Traas
Feb 12, 20241 min read
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SupportMan: How to create great support documentation
Through this article, you’ll gain insight into how to start the documentation process, learn ten expert tips for writing successful support documentation, and see how a tool like Tettra can help you create the internal knowledge base of your dreams.

Anne-Marie Traas
Jan 12, 20241 min read
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SupportMan: Major types of customer service documentation
Support teams are constantly dealing with change. They’re forced to think on their feet, adjust on the fly, and have to be masters of finding accurate answers quickly.
That’s why having great support team documentation matters so much.

Anne-Marie Traas
Dec 14, 20231 min read
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